Celebrities like Emma Roberts, Alexa Chung, and Salma Hayek have all been rocking the lipstick line Charlotte Tilbury.
Charlotte herself recently spoke out about the popularity of the lipstick, which offers just enough color while still looking natural.
“All of my friends and clients loved the Pillow Talk lip pencil, and actually told me they would fill their lips in with it completely and use it as a lip color, so we finally created the lipstick. It sort of mimics your natural lip color, but better, and the matte texture makes your lips look wider and fuller.”