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The Christmas Story: the Real History Behind the Holiday’s Development

11. Capitalism, the True Patron Saint of a Modern Day Christmas

By the early 1800s, department stores in America had begun to hawk Christmas sales. Needing a good mascot, these places began to put up pictures of Santa, to lure in the kids (and their parents). In 1841, thousands of kids showed up to one store just to check out a statue of Santa Claus. Shockingly, it took another 50 years before Santa began visiting department stores: the honor of first department store Santa goes to James Edgar in 1890.

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